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Note: I have not read any other replies, so this is a direct answer to the question.What are they doing right? Pushing the technology forward, or at least they were and building cameras that at least feel like they will last. Lenses. They are still superb and the 200 600 was a pretty ground breaking lens. That's about it these days though.Wrong? Everything else I think.Pricing and camera range: Far too high to get interest from new buyers or people looking to switch, because they aren't catering for the enthusiast in the slightest. Forget the 6700, it's too small and fiddly and really doesn't have a decent spec compared with the likes of Canon and even Nikon to a small extent now. The lowest priced full frame is the A7C, which is not a good camera (forget the 7 III it's old). The cheapest good one is £2400 with the 7IV. Canon have bang up to date full frame cameras with 30fps shooting and superb AF tracking for under 1k now and mid range under 2k, that will run rings around any of the Sonys unless you buy the A7RV, A9 or A1, far more expensive cameras. Even then the competition have other features that Sony haven't implemented, like in camera stacking for example, and the option to have a sound on E shutter. Currently only the RV has stacking, and only the A1 allows an optional shutter noise on E. I'm considering an A1, but honestly, I could buy a top end Canon and an RF lens for less money. Sony think they are Leica...The stupid eye recognition sensor on the eyepiece. Certainly on my A7RIV it has cost me shots on more than one occasion, by giving me a black viewfinder because it hasn't recognised the eye or whatever. It's also badly affected by strong sunlight. Maybe it's better on other models, but it is the source of my greatest frustration with the RIV.I'd like to see the ability to switch off OSS on the lens via a customised button on the camera too, rather than having to manually flick it off. I know some don't bother but I do, and you should Lack of software updates for older models. I think some of the features on older cameras could easily be updated in a software , but Sony seem to do one or two, and then forget the camera, hoping people will get fed up and go for the next new model instead.Lack of a good mid range fixed lens, like a 300 f4, and also a longer Macro, like a 150 or 180 would be fantastic. and of great interest.Do I hate Sony? No, I love my camera, even though it's getting old in camera terms now, it's still fantastic, and I will be keeping it, but for me to buy a newer body that will have better capabilities, is going to be costly.
Note: I have not read any other replies, so this is a direct answer to the question.
What are they doing right? Pushing the technology forward, or at least they were and building cameras that at least feel like they will last. Lenses. They are still superb and the 200 600 was a pretty ground breaking lens. That's about it these days though.
Wrong? Everything else I think.
Pricing and camera range: Far too high to get interest from new buyers or people looking to switch, because they aren't catering for the enthusiast in the slightest. Forget the 6700, it's too small and fiddly and really doesn't have a decent spec compared with the likes of Canon and even Nikon to a small extent now. The lowest priced full frame is the A7C, which is not a good camera (forget the 7 III it's old). The cheapest good one is £2400 with the 7IV. Canon have bang up to date full frame cameras with 30fps shooting and superb AF tracking for under 1k now and mid range under 2k, that will run rings around any of the Sonys unless you buy the A7RV, A9 or A1, far more expensive cameras. Even then the competition have other features that Sony haven't implemented, like in camera stacking for example, and the option to have a sound on E shutter. Currently only the RV has stacking, and only the A1 allows an optional shutter noise on E. I'm considering an A1, but honestly, I could buy a top end Canon and an RF lens for less money. Sony think they are Leica...
The stupid eye recognition sensor on the eyepiece. Certainly on my A7RIV it has cost me shots on more than one occasion, by giving me a black viewfinder because it hasn't recognised the eye or whatever. It's also badly affected by strong sunlight. Maybe it's better on other models, but it is the source of my greatest frustration with the RIV.
I'd like to see the ability to switch off OSS on the lens via a customised button on the camera too, rather than having to manually flick it off. I know some don't bother but I do, and you should
Lack of software updates for older models. I think some of the features on older cameras could easily be updated in a software , but Sony seem to do one or two, and then forget the camera, hoping people will get fed up and go for the next new model instead.
Lack of a good mid range fixed lens, like a 300 f4, and also a longer Macro, like a 150 or 180 would be fantastic. and of great interest.
Do I hate Sony? No, I love my camera, even though it's getting old in camera terms now, it's still fantastic, and I will be keeping it, but for me to buy a newer body that will have better capabilities, is going to be costly.