SONY TOUGH Card: Why is formatting removing the disc name?

reinocruz

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Sep 14, 2020
Has never happened on any other card. I've renamed the card to be recognized easier in my Mac Finder & Lightroom.
Once reformatted, the name resets to blank. I've formatted other SDs and they've kept the name.

Any thoughts as to why or how to keep from happening?
 

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