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So Sigma announced multiple lenses, including the 135mm f/1.4
OM Systems has announced a Pro tele-zoom
Tamron is announcing their 25-200mm
Fuji is announcing a power zoom cinema lens
Nikon and Canon both announcing FX3 competitors
And I'm sure I've left out others
Normally a cluster of announcements like this coincides with some trade show. But I haven't heard a mention of one. About the only thing these coincide with is the launch of the iPhone 17 range. Maybe that's it? The iPhone 17 is proclaimed to have a bunch of cinema features. Maybe the thinking was "release our cinema features while Apple is talking up theirs?"
OM Systems has announced a Pro tele-zoom
Tamron is announcing their 25-200mm
Fuji is announcing a power zoom cinema lens
Nikon and Canon both announcing FX3 competitors
And I'm sure I've left out others
Normally a cluster of announcements like this coincides with some trade show. But I haven't heard a mention of one. About the only thing these coincide with is the launch of the iPhone 17 range. Maybe that's it? The iPhone 17 is proclaimed to have a bunch of cinema features. Maybe the thinking was "release our cinema features while Apple is talking up theirs?"
