Big Savings on Sony Alpha Gear in the USA

Sony is currently running their ‘Step Up To Sony’ sales event, a summer sales event for U.S. customers that’s heavily discounting some of Sony’s most popular cameras, lenses and kits. The ‘Step Up To Sony’ event will finish on June 22, 2019.

Sony seems to be running similar deals every few months this year. If you have paid the full retail price recently it’s worth checking with your retailer if they will refund the difference. I know that Adorama will often do this.

* Camera Savings

$1000 off the Sony a9 at: Amazon.com | Adorama
$600 off the Sony a7R III at: Amazon.com | Adorama
$500 off the Sony a7R II at: Amazon.com | Adorama
$500 off the Sony a7 II at: Amazon.com | Adorama
$400 off the Sony a7S II at: Amazon.com | Adorama
$150 off the Sony a6300 at: Amazon.com | Adorama
$150 off the Sony a6000 at: Amazon.com | Adorama

* Lens Savings (Full-Frame)

$100 off the Sony FE 16-35mm F4.0 Zeiss at: Amazon.com | Adorama
$100 off the Sony Vario-Tessar T* FE 24-70mm f/4 ZA OSS at: Amazon.com | Adorama
$100 off the Sony Distagon T* FE 35mm F/1.4 ZA at: Amazon.com | Adorama
$100 off the Sony Planar T* FE 50mm F1.4 ZA at: Amazon.com | Adorama
$100 off the Sony FE 70-200mm f/4.0 G OSS at: Amazon.com | Adorama
$100 off the Sony FE 12-24mm f/4 G at: Amazon.com | Adorama
$50 off the Sony Sonnar T* FE 35mm F2.8 ZA at: Amazon.com | Adorama
$100 off the Sony FE PZ 28-135mm F4 OSS G at: Amazon.com | Adorama
$100 off the Sony FE 70-300mm f/4.5-5.6 G OSS at: Amazon.com | Adorama
$50 off the Sony FE 85mm F1.8 at: Amazon.com | Adorama
$50 off the Sony FE 50mm F/1.8 at: Amazon.com | Adorama

* Lens Savings (APS-C)

$100 off the Sony E 18-135mm at: Amazon.com | Adorama
$100 off the Sony 10-18mm F/4 OSS at: Amazon.com | Adorama
$50 off the Sony E PZ 18-105mm F4.0 G OSS at: Amazon.com | Adorama
$50 off the Sony E 35mm F/1.8 OSS at: Amazon.com | Adorama
$50 off the Sony E 50mm F/1.8 OSS at: Amazon.com | Adorama

Other online authorized Sony dealers and should be running the same offers too.