tokina firin 100mm f2-8 macro lens sony fe

Tokina Announces Firin 100mm F2.8 Macro Lens

Tokina has announced their newest FiRIN lens - the Tokina FiRIN 100mm f/2.8 Macro for Sony full-frame E-mount. The FiRIN ... Read More
Mitakon Speedmaster 50mm F0.95 III

Mitakon Speedmaster 50mm F0.95 III Launched

ZY Optics has launched their new Mitakon Speedmaster 50mm F0.95 III lens for Sony full-frame E-mount. There are also Canon ... Read More
sony a7iii eye af dog

Firmware Update v3.00 Adds Animal Eye AF, Real Time Eye AF, & Interval Shooting to Sony a7 III & a7R III

Sony has today released the big version 3.0 update for the Sony a7III and a7R III. This updates adds some ... Read More
sony rx0 ii body 400px

Sony Announces the RX0 II with Flip-up Screen & 4k Internal Recording

Sony has announced their next generation RX0 II ultra-compact camera that features 4k internal recording and a flip-up screen just ... Read More
Samyang 85mm F1.4 FE Lens

Pre-orders Start for Samyang 85mm F1.4 FE Lens

Pre-orders have now started for Samyang's new 85mm f/1.4 full-frame lens for Sony E-Mount. The AF 85mm f/1.4 FE features ... Read More
sony imaging edge updates

Sony Imaging Edge Mobile Released + Transfer & Tagging Add-on

Sony has released their new Imaging Edge Software for Mobile that was formerly known as PlayMemories Mobile. Sony has also ... Read More
Zenit-400px

Zenit Announces Zenitar 50mm F0.95 Manual Lens for Sony E-mount

Zenit has announced a super fast 50mm f/0.95 fully-manual lens for Sony full-frame E-mount cameras like the Sony a7III. The ... Read More
Samyang 85mm F1.4 FE Lens

Samyang Announces 85mm F1.4 FE Lens

Samyang has announced their latest lens and this time it’s the 85mm f/1.4 Full-frame lens for Sony E-Mount ... Read More
Lensbaby Edge 35mm Optic Wide-Angle Tilt Lens

Lensbaby Announces the Edge 35mm Optic Wide-Angle Tilt Lens

Lensbaby has released a new Edge 35mm wide-angle tilt lens that works together with the Lensbaby composer Pro or Composer ... Read More
sigma-mc-11-converter

Sigma MC-11 Converter Firmware Update 1.23

Sigma has updated the firmware for their MC-11 EF-E converter * to version 1.23 and improved the functionality and compatibility ... Read More
Sony FE 135mm F1.8 G Master lens

The Sony FE 135mm F1.8 GM is the Sharpest Lens Ever Tested by LensRentals

Roger Cicala from LensRentals.com has tested the new Sony FE 135mm F1.8 GM lens and said: "This is the sharpest ... Read More
Meike 85mm f/1.8 Sony E-mount

Meike Announces MK 85mm F1.8 Lens for Sony Full-frame E-Mount

Meike has announced its new 85mm f/1.8 manual focus lens for Sony full-frame E-mount cameras. No pricing or availability has ... Read More
Voigtländer Nokton 50MM F/1.2 Full-Frame E-mount Lens

Voigtländer Announces Nokton 50MM F/1.2 Full-Frame E-Mount Lens

Voigtländer has announced the Nokton 50mm f/1.2 Aspherical Lens for full-frame Sony E-mount. US and EU pricing has not yet ... Read More
7Artisans 60mm macro lens

7Artisans Announces New 60mm Macro Lens for Sony E-Mount

7Artisans has announced a new macro lens that includes a Sony E-mount APS-C version as well as Canon EF-M and ... Read More
Sony VF49CPAM2 Remote Commander

Sony Announces New Circular Polarizing Filters

In addition to the new FE 135mm f/1.8 GM Lens and the new Remote Commander, Sony has also announced a ... Read More
RMT-P1BT Remote Bluetooth Commander

Sony Announces the RMT-P1BT Remote Bluetooth Commander

Sony has announced the RMT-P1BT, a new Wireless Remote Commander that provides wireless control of Sony camera systems using Bluetooth ... Read More
Sony FE 135mm F1.8 G Master lens

Sony Announces FE 135mm F1.8 G Master Lens

Sony has announced their new full-frame 135mm F1.8 G Master Prime lens (SEL135F18GM). Needless to say as a G Master ... Read More
a6400-lr-400px

Sony a6400 Gets Adobe Lightroom and Camera RAW Support

Adobe has updated Lightroom and Camera RAW to support RAW files from the new Sony a6400. However, they are calling ... Read More
Tamron 17-28mm F2.8 Di III RXD

Tamron Announces the 17-28mm F/2.8 Di III RXD Lens – A Potential GM Competitor?

Tamron has announced a new 17-28mm F/2.8 Di III RXD ultra-wide angle zoom lens for Sony Alpha full-frame mirrorless cameras ... Read More
sony imaging edge updates

Sony Announces New Imaging Edge Software for Mobile Plus Desktop Updates

Sony has announced the release of new Imaging Edge Software for mobile plus several updates to the ‘Remote,’ ‘Viewer’ and ... Read More
Sony Announces Big Firmware Updates for a7 III, a7R III and a9

Sony Announces Big Firmware Updates for a7 III, a7R III and a9

Sony today announced a major upgrade for their a9 mirrorless camera that will be available via a firmware update, updates ... Read More
Sony Announces a6400 With Real-time Eye Autofocus, Real-time Tracking and World’s Fastest Autofocus

Sony Announces a6400 With Real-time Eye Autofocus, Real-time Tracking and World’s Fastest Autofocus

Sony has announced the a6400 mirrorless camera, complete with the world’s fastest (0.02 seconds) AF acquisition speed, plus 425 phase-detection ... Read More
sony uk winter cashback

Big Savings on Sony Alpha Gear with Sony UK Winter Cashback Offers

Sony UK have just announced their Winter Cashback promotion on selected cameras, lenses and accessories. The a6500 and a7II have ... Read More
Win a Trip to Hawaii with Sony (USA Residents Only)

Win a Trip to Hawaii with Sony (USA Residents Only)

Update: Nov 7, 2018. Entry for this contest has now closed. ================ Sony has announced the Be Alpha Challenge, a ... Read More
sony sf-g128t sd card

Sony SF-G Tough Series Pre-orders Now Open

Pre-orders have now started for the new Sony SF-G Tough Series of UHS-II SD cards targeted at photographers who want ... Read More
zeiss batis 40mm cf

Pre-Orders Start for Zeiss Batis 40mm F2 Close Focus Lens

Pre-orders have now started for the new Zeiss Batis 40mm F2 Close Focus lens. The lens won't start shipping till ... Read More
gitzo mini traveler sony

Gitzo Announces Mini Traveler Tripod Priced at $199.99

Girzo has announced a new travel tripod designed for mirrorless cameras with small lenses, and they are calling it the ... Read More
viltrox 85mm sony

Viltrox Announces 85mm F1.8 and 20mm F1.8 Lenses

Viltrox are better known for their lens adapters than they are lenses, but this might be changing since they have ... Read More
ZEISS ZX1

Zeiss Announces ZX1 Full-Frame Compact Camera with Fixed 35mm F2 Lens

Zeiss has announced the ZX1, the company's first-ever digital camera. It features a 37.4MP full-frame sensor, a fixed 35mm Distagon ... Read More
zeiss batis 40mm cf

Zeiss Announces Batis 40mm F2 Close Focus Lens

Zeiss has officially announced the Zeiss Batis 40mm F2 Close Focus lens, bringing the total Batis lineup for Sony full-frame ... Read More
sigma contemporary lenses sony e-mount

Sigma Officially Announces Three New E-mount Lenses

Sigma has officially announced three new lenses for Sony E-mount at Photokina 2018. The 28mm F1.4 DG HSM Art, 40mm ... Read More
Sony Announces Eye AF for Animals and 12 New Lenses

Sony Announces Eye AF for Animals and 12 New Lenses

Sony announced at Photokina today that they are planning on releasing 12 more Sony E-mount lenses (the bar chart implied ... Read More
Sony Launches 24mm F1.4 G Master Prime Lens

Sony Launches 24mm F1.4 G Master Prime Lens

Sony has announced their new full-frame 24mm F1.4 G Master prime lens (SEL24F14GM). Despite a very fast maximum aperture of ... Read More
Voigtlander 21mm F3.5

Cosina Announces Voigtlander 21mm F3.5 Lens for Sony E-Mount

Cosina has announced their eighth lens for Sony E-mount, this times it's the Voigtlander Color Skopar 21mm F3.5 lens. The ... Read More
sony alpha female

Alpha Female Creator-in-Residence Contest

Sony is running a contest where 5 female winners get to join the Alpha Female Creator-in-Residence program for 6 months ... Read More
sony sf-g128t sd card

Sony Announces SF-G Tough Series of UHS-II SD Cards

Sony has announced a new SF-G Tough Series of UHS-II SD Cards targeted at photographers who want the best possible ... Read More
Samyang MF 85mm F1.8 ED UMC CS lens for Sony E-mount

Samyang Unveils the MF 85mm F1.8 ED UMC CS Lens for APS-C Sony E-Mount

Samyang has just released details of their next new Sony E-mount lens for APS-C mirrorless cameras. The Samyang MF 85mm ... Read More
sony alpha instagram portrait contest

Sony Europe is Holding an Alpha Instagram Portrait Photo Contest

Sony Europe Limited is holding an Instagram portrait photo contest for the users of Sony Alpha series cameras. First place ... Read More
tamron-28-75mm-f28-fe-lens

Tamron Firmware Update Fixes AF Issues with 28-75mm F/2.8 Di III RXD Lens

Tamron has released a firmware update to address autofocus issues with their new and very popular 28-75mm F/2.8 Di III ... Read More
voigtlander-110mm-sony-fe-400px

Voigtlander Releases Details and Price of 110mm F2.5 Macro Lens

Lens manufacturer Cosina has provided more details for their Voigtlander Macro APO-Lanthar 110mm F2.5 lens that was announced at CP+ ... Read More
sel400f28gm-side-400px

Pre-Orders Start for Sony FE 400mm F2.8 GM Monster Lens

Pre-orders for the new Sony FE 400mm F2.8 GM Monster Lens (SEL400F28GM) have now started. So if you happen to ... Read More
sel400f28gm-front-400px

Sony Announces Pricing and Specs of New 400mm f/2.8 FE Lens

Sony has finally announced the pricing and specs of their new long-awaited 400mm F2.8 G Master Prime Lens - and ... Read More
samyang-24mm-f28-fe

New Samyang 24mm f/2.8 FE Lens Announced

Samyang has announced their new Samyang AF 24mm F2.8 FE lens. It features both a fast and accurate Auto Focus ... Read More
sigma-70mm-f28-price

Pricing Announced and Pre-Orders Start for Sigma 70mm F2.8 DG Macro Art Lens

Sigma has finally announced the pricing for their new Sigma 70mm F2.8 DG Macro Art lens for Sony full-frame E-mount ... Read More
tamron-28-75-sony-400px

Pre-Orders Start for Tamron 28-75mm F/2.8 Di III RXD Lens for Sony FE

Pre-orders have started for the new Tamron 28-75mm F/2.8 Di III RXD lens for Sony full frame E-mount. The lens ... Read More
Venus Optics Laowa 10-18 Plus 100mm Lenses

Venus Optics Announces New 10-18mm and 100mm FE Lenses

Venus Optics has announced two new lenses for Sony Full Frame E-mount. The Laowa 10-18mm f/4.5-5.6 FE Zoom lens and ... Read More
Sony a7III Front

Adobe Adds Lightroom and Camera RAW Support for the Sony a7 III

Adobe has updated Lightroom and Camera RAW to support RAW files from the new Sony a7 III. A lens profile ... Read More
Venus Optics Laowa 9mm f/2.8 Zero-D

Pre-Orders Start for the Venus Optics Laowa 9mm f/2.8 Zero-D

You can now pre-order the Venus Optics Laowa 9mm f/2.8 Zero-D lens for Sony E Mount (APS-C). The lens costs ... Read More
sigma-mc-11-converter

Sigma Releases Firmware Update 1.09 for MC-11 Converter

Sigma has updated the firmware for their MC-11 converter. The latest version 1.09 adds support for the Sigma 14-24mm F2.8 ... Read More
voigtlaender-2-new-lenses-400px

Voigtländer Introduces two New Sony E-mount Full-Frame Prime Lenses

Voigtländer has announced two new prime lenses for Sony E-mount at the CP+ show this week. The Voigtländer Macro APO-Lanthar ... Read More
sony-a7iii-pre-orders-400px

Sony a7 III Pre-Orders Have Started

Pre-orders for the new Sony a7 III have now started in the US, UK and around Europe. Shipping is planned ... Read More
sigma-14mm-f18-dg-hsm-art-e-mount-1200px

Sigma Announces 9 New Sony FE Prime Lenses

Sigma has announced plans to bring seven of their existing full-frame Art-series primes, plus two new lenses to Sony E-mount ... Read More
sony-a7iii

Sony Launches the a7 III with Some Very Impressive Specs

It has taken over 3 years, but today Sony launched the long awaited a7 III, and its list of specs ... Read More
venus optics laowa lenses

Venus Optics Announce Laowa 9mm F2.8 and 25mm F2.8 Macro Lenses

Venus Optics has announced two new lenses with Sony E-mount options through their Japanese parent company Sightron. The first is ... Read More
Tokina FiRIN 20mm F2 FE AF

Tokina Announces the FíRIN 20mm F2.0 FE Autofocus Lens

Tokina has officially announced its latest full-frame Sony E-Mount lens: the FíRIN 20mm F2 FE AF. This is the second ... Read More
tamron-28-75mm-f28-fe-lens

Tamron Announces Development of 28-75mm F2.8 Lens for Full Frame E-Mount

Tamron has announced that they are developing a 28-75mm F/2.8 Di III RXD lens (Model A036) for Sony full-frame E-mount ... Read More
VMC-MM2 Cable

Sony Announces the VMC-MM2 Release Cable for the RX0

As well as the new HVL-F60RM wireless flash announced today, Sony also announced a new release cable for their tiny ... Read More
Sony HVL-F60RM Flash

Sony Announces New Flagship HVL-F60RM Flash

Today Sony announced their new flagship HVL-F60RM Wireless Radio Flash for its full-frame E-Mount cameras. Alongside it they also announced ... Read More
Lensbaby Burnside 35mm F2.8

Lensbaby Burnside 35 F2.8 Announced

Lensbaby have announced the Burnside 35 F2.8 lens (LBB35X) for Sony E-mount and A-mount APS-C and Full Frame cameras. Mounts ... Read More
zeiss loxia 2.4 25

ZEISS Loxia 2.4/25 Sample Images

Earlier today Zeiss announced the new ZEISS Loxia 2.4/25 lens, they also released the sample images that you can see ... Read More
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