Sony has launched a trade in program in the US with bonus offers up to $500 on select Sony Full-frame cameras. At the same time they have slashed hundreds of dollars off cameras, lenses and accessories. The offer ends on March 31, 2018.

Sony Trade In

Here’s how it works…

At a participating camera store (store finder), simply bring your used working interchangeable-lens camera or lens in for evaluation (it doesn’t have to be Sony). They’ll then provide you with a quote for how much they’re willing to give you for the trade.

If you agree to the amount, the next step is to choose the Sony full-frame camera that you’d like to buy. If you’ve selected one of the bonus-eligible cameras, then the store will apply the corresponding trade-in bonus to your purchase, along with any other applicable rebates.

For trade-ins with online stores, each store may do things a little differently. As an example you can see details on how this works at Adorama here.

On top of the trade-in bonuses there are also saving of up to $500 on Sony Alpha cameras, lenses and accessories. Here are the deals on offer:

Camera Deals

$500 off the a7R II Body Only
$200 off the a7S II Body Only
$500 off the a7 II Body Only
$200 off the a7 Body Only
$100 off the a6500 Body Only
$100 off the a6300 Body Only
$50 off the a6000 Body Only
$50 off the a5100 Body Only

Camera + Lens Deals

$500 off the a7 II + 28-70mm Zoom Lens
$200 off the a7 + 28-70mm Zoom Lens
$100 off the a6500 + 16-50mm Lens
$100 off the a6300 + 16-50mm Lens
$250 off the a6000 + 16-50mm & 55-210mm Lenses
$250 off the a6000 + 18-55mm & 55-210mm Lenses
$50 off the a6000 + 16-50mm Lens
$50 off the a5100 + 16-50mm Lens

Lens Deals

$100 off the PZ 18–110 mm F4 G OSS
$100 off the 12-24mm F4 G
$100 off the PZ 28-135mm F4 G OSS
$100 off the T* FE 35mm F1.4 ZA $1,599.99 $1,499.99
$100 off the Planar T* FE 50mm F1.4 ZA
$100 off the FE 70-200mm F4 G OSS
$100 off the Vario Tessar T* FE 16-35mm F4 ZA OSS
$100 off the Vario Tessar T* FE 24-70mm F4 ZA OSS
$100 off the FE 70-300mm F4.5-5.6 G OSS
$100 off the Sonnar® T* E 24mm F1.8 ZA
$100 off the FE 90mm F2.8 Macro G OSS
$100 off the FE 24-240mm F3.5-6.3 OSS
$100 off the Sonnar® T* FE 55mm F1.8 ZA
$50 off the FE 50mm F1.8
$50 off the FE 85mm F1.8
$50 off the FE 50mm F2.8 Macro
$25 off the FE 28mm F2
$25 off the FE 28-70 mm F3.5-5.6 OSS
$100 off the E PZ 18–200mm F3.5-6.3 OSS
$100 off the Vario-Tessar T* E 16-70mm F4 ZA OSS
$100 off the E 18–200mm F3.5-6.3 OSS
$100 off the E 10-18mm F4 OSS
$100 off the E 18-200mm F3.5-6.3 OSS LE
$100 off the Sonnar T* FE 35mm F2.8 ZA
$50 off the E PZ 18–105mm F4 G OSS
$50 off the E 35mm F1.8 OSS
$25 off the E 20mm F2.8
$25 off the E PZ 16–50mm F3.5–5.6 OSS
$25 off the Fisheye Converter SEL057FEC
$50 off the E 50mm F1.8 OSS
$25 off the E 30mm F3.5 Macro
$25 off the Ultra Wide Converter SEL075UWC
$25 off the E 16mm F2.8

Accessory Deals

$50 off the VGC3EM Vertical Grip for a9 and a7R III
$50 off the VGC1EM Vertical Grip for α7, α7S, and α7R
$50 off the VGC2EM Vertical Grip for α7 II, α7S II, and α7R II
$50 off the LAEA3Full-frame Lens Adapter, E-mount to A-mount
$50 off the LAEA4Full-frame Lens Adapter, E-mount to A-mount, with Translucent Mirror Technology
$20 off the VCLECF2 Fisheye Converter
$20 off the VCLECU2 Ultra Wide Converter
$120 off the NPAMQZ1K Multi Battery Adapter Kit
$100 off the CLMFHD5 Clip-On LCD Monitor
$50 off the CLMV55LCD Monitor
$50 off the ECMAW4 Wireless Microphone
$50 off the ECMCG60 Shotgun Microphone
$20 off the ECMGZ1M Gun-zoom Microphone (MI-shoe)
$50 off the ECMW1M Bluetooth® Wireless Microphone System
$30 off the ECMXYST1M Stereo Microphone (MI-shoe)
$50 off the FAWRC1M Wireless Radio Commander (MI-shoe)
$50 off the FAWRR1 Wireless Radio Receiver
$20 off the HVLF20M Compact MI-shoe Flash (Guide Number 20)
$50 off the HVLF32MMI-shoe Flash (Guide Number 32)
$70 off the HVLF43MMI-shoe Flash (Guide Number 43)
$50 off the HVLF45RM External Flash with Wireless Radio Control
$150 off the HVLF60MMI-shoe Flash (Guide Number 60)
$50 off the HVLLE1LED Video Light
$20 off the HVLLEIR1 Battery Video IR Light
$50 off the MPKURX100A Underwater Housing
$100 off the XLRK1MXLR Adapter Kit
$100 off the XLRK2MAdapter Kit and Microphone

You can find all of these deals at your local participating camera stores, as well as online sellers like Amazon, Adorama, and B&H Photo.

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